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23th Workshop / Seminar “Value creation and marketing”

Value Creation and Marketing
-Thinking about SCM, Blockchain, and New Logistics Collaboration-

* The event has ended. Thank you for your participation.
The participant questionnaire (Japanese, excerpt) is posted below.

Participant questionnaire (Japanese, excerpt)

* Click the image to see the enlarged image.

Seminar Questionnaire 01
Seminar Questionnaire 02
Seminar Questionnaire 03
Seminar Questionnaire 04
Seminar Questionnaire 05
Seminar Questionnaire 06

Outline of the event

Date and time February 19, 2019 (Tuesday) 13:15-16:45
Capacity 50 people (no tuition fee)
Organizer Sakata Warehouse, Inc. and 3 other Sakata Group companies

program

time Contents
13:20-13:30 ■ Introduction
Greetings and explanations

Sakata Warehouse, Inc.
Representative Director
Takaaki Tanaka
13:30-14:40 ■Session 1: Guest Lecturer
The future impact of state-of-the-art technology on business from a marketing perspective

Meiji University Professional Graduate School
Professor, Graduate School of Global Business (Doctor of Commerce)
Masataka Hashimoto
14:55-15:25 ■Session 2: Lecturer
The latest example of new logistics collaboration using “Raku-raku Soko” for the cosmetics industry
-Aiming for a new form of logistics that adapts to the business environment-

Sakata Warehouse, Inc.
General Manager, Sales Development Department, Sales Division
Hidenori Masui
15:35-16:45 ■Session 3: Guest Lecturer
Basic understanding and application examples of blockchain technology
*Overview of blockchain (definition, correlation with other technologies and currencies)
*Technologies supporting blockchain (Bitcoin case study)
*Examples of blockchain technology adoption in Japan and overseas (including demonstration experiments)

CTIA Co., Ltd.
Mr. Satoshi Ikeda

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流通・マーケティング・物流分野の研究レポート 「ロジスティクス・レビュー」無料配信中!
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